The Wall Street Journal said Wednesday that Apple is working to expand the reach of its music service by distributing its carefully chosen radio stations on a global network of connected cars and home speakers. Through a partnership with digital radio platform TuneIn, the iPhone manufacturer will make its six radio stations accessible outside of its app for the first time, the report said.
TuneIn’s 75 million monthly active users will get access to Apple’s stations starting Wednesday, according to the report. Around the end of last year, the Cupertino, California-based business had approached TuneIn about a partnership, according to the story, which quoted Richard Stern, CEO of the digital radio platform.
According to MIDiA Research, Spotify’s market share of digital music subscribers in the U.S. grew, while Apple’s dropped from 30% in 2020 to 25% at the end of last year. When Reuters reached out to Apple and TuneIn for comment, they did not immediately reply.
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