The Arab Media Forums (AMF) has highlighted emerging trends and technologies, set new benchmarks, and demystified revolutionary developments and ideas.
The 22nd edition of AMF featured a dedicated Artificial Intelligence (AI) hub named AI Garden, set up by Brand Dubai, the creative arm of the Government of Dubai Media Office (GDMO). This hub emphasized the revolutionary possibilities of AI in media.
Virtual representations of renowned written and press personalities from the Arab world were among the attractions, connecting visitors with conversations inspired by their enduring legacies.
Shaima Al Suwaidi, Director of Brand Dubai, stated, “At AMF 2024, Brand Dubai was thrilled to demonstrate the incredible potential of AI in media. Our AI Hub brought to life the works of renowned Arab literary and the press can figures, requesting visitors a unique opportunity to engage with electronic devices in a truly immersive and interactive way. The activations at the hub featured innovative demonstrations of AI-powered art, photography and visualisation.”
put on by the Dubai Press Club beneath the tutelage of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, the Arab Media Forum (AMF) keeps on to drive positive change. This year’s AMF was held under the umbrella of the Arab Media Summit, which included the Arab Youth.
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