We recently had the privilege of interviewing Wessam Alsenafi Tariq, CEO and International Certified Management Consultant at jtgtglobal.com. Wessam is an experienced professional with a diverse industry background, focused on helping clients achieve organizational growth through strategic planning, operational support, and business development.
Besides, she is also a skilled website developer and builder, with expertise in various platforms, payment gateways, and analysis at FreeLace. In this interview, Wessam shares her business journey, triumphs, and challenges, while offering a glimpse of how she balances her business operations.
Advent In The Business World
We started the interview by asking, “Can you tell us about your professional journey and what led you to your current role?”
Wessam Alsenafi Tariq shared, “The world is now changing and the life needs and requirements keep increasing. The basic sources of income are no longer enough for our current lifestyle and since I was born with the skill of negotiating and searching, I have devoted it merely to serve me getting indulged in the world of business.”
Building Brand Presence
Eager to learn what makes Wessam Alsenafi Tariq’s company unique from the competition, we asked, “What sets your business apart from competitors in the industry?”
Wessam Alsenafi Tariq shared, “The competition in any market is quite tough. Thus, competing to maintain good quality products, good service, good after-pay service, and good prices is perhaps one of our standouts. There are no standouts in the market because all businesses big and small operate around the same methods to attract customers, but what makes any business stand out more is focusing on building a name which is what we target the most in this field.”
Worth Sharing Milestones
To learn more about the triumphs of Wessam Alsenafi Tariq’s business, we inquired, “What has been your business’s biggest achievement to date?”
“So far, we have sustained a good reputation in terms of quality, rate, and service, and that has helped us grow our name till now.” She shared.
Staying Updated With The Trends
To learn more about how Wessam Alsenafi Tariq leads her team, we asked, “How would you describe your leadership style?”
Wessam Alsenafi Tariq replied, “Leadership revolves around controlling your network and keeping the work environment as stable as possible to help with the development and growth plan. As for my style, I ensure I am updated on what methodologies are practiced in the business world, both the technological and physical level.”
Staff Empowerment
We further asked, “What strategies do you use to motivate and develop talent in your organization?”
Wessam Alsenafi Tariq added, “Regular weekly meetings are held to discuss and negotiate the updates or issues, if any, to keep the update or follow-up cycle going as well as discuss and share new ideas and listen to employees’ feedback, comments, and suggestions. We keep a discussion portal open for our staff to reach out if required.”
Reshaping Businesses
AI is influencing every industry at present times. So, we asked, “What role do you see Artificial Intelligence or technology playing in this industry?”
We asked, “AI is becoming the new era of technology and here we are fighting to stay updated with the news of this technology development. This transition phase is the learning phase and here we are now trying to dedicate part of our power to be aligned with the AI development
because the future vision seems like AI will take over.”
Envisioning The Future
To understand Wessam Alsenafi Tariq’s vision about the future of her industry, we asked, “How do you envision the future of your industry?”
She replied, “We aim to see our store as one of the most popular e-commerce women’s intimates stores in Kuwait.”
Overcoming Major Hurdles
Challenging phases are a part of every business. We asked, “What have been some of the most significant hurdles you’ve encountered in your business, and how did you address them?”
Wessam Alsenafi Tariq shared, “Frankly, being in our current advanced market nowadays is very challenging. There isn’t any particular hurdle in one field like in the older organizations structures. However, the challenges are more on the complicated or technological side. In essence, network errors while clients are completing their online purchases are one of the common issues, we, and of course many other e-commerce businesses encounter.
For instance, when sales are made through our website, one of the problems we face is the drop of the network which leads the transaction to be abandoned many times, leading us towards losing the sale. We are continuously working on improving our services to avoid similar
errors and make things easier for our clients.”
Notable Piece Of Advice, we asked Wessam Alsenafi Tariq
We were intrigued to learn about a piece of business advice or tip that has stayed with Wessam Alsenafi Tariq to date. So, we asked, “What is an excellent piece of business advice you have ever received?”
She replied, “Never look back when a decision is taken regardless of the outcome, keep moving forward without forgetting your previous experience. Remember that life obstacles are your guide to your future.”
Adapting To The Latest Developments
We ended the interview by asking, “How do you balance investing in up-to-date ideas with ensuring ongoing operations remain successful?”
“By regularly following the latest technologies and business updates and applying what you feel may serve your organization in a better way,” Wessam concluded.
Follow Wessam Alsenafi Tariq on LinkedIn.
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