The UAE serves the requirements of the wealthy and famous, offering everything from some of the most opulent homes to the greatest dining establishments worldwide. But the nation’s obsession with ostentatious license plates is one thing that is genuinely distinctive. A businessman from Dubai spent an incredible Dh35 million on Saturday to purchase the plate DD 5 at a charity auction.
Although the price may seem high, it is not the most costly license plate available in the nation. That laurel belongs to an unnamed businessman who, following a heated bidding war, paid Dh55 million in 2023 to acquire the Dubai license plate P7. In 2008, Emirati businessman Saeed Abdul Ghafar Khouri purchased the number plate 1 for Dh52.5 million, rewriting a 16-year history made in Abu Dhabi.
However, what is the reason for the high value of license plates in the nation? According to Naim Eyvazov, CEO of Evana Homes and a number plate aficionado, “the UAE is one of the only markets in the world where a good plate number is almost like gold.” Originating from Azerbaijan, he claimed to have never seen a market as competitive as the United Arab Emirates. “The nation has turned into a safe haven for keeping your money or a portion of your economy in a license plate.” There is no such thing as a business in fancy statistics like this one. I have lived in the United States and traveled throughout Europe.
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